My humble attempt at coming to terms with modern technology
I think I bought this book on a whim. First of all, the cover seemed well-balanced, with the mellow yet impactful 'sky-blue and yellow' background blending in well with the perfectly placed text in the center. The opening chapter was titled 'Crunch time on a Hot August Night', which definitely intrigued me. Usually, I keep a close watch o…
Ramya Vasudevan
People don't buy 'product'; they buy what the product can do for them. So use the FAB approach or the Feature - Advantage - Benefit approach Selling is a daily activity for you; but buying for the customer is not! Handling objections is a very important aspect of selling. Use the Accept - Ask - Answer method Success in sales are based on…
Ramya Vasudevan
'Manage it' - the most commonly used word in a B-school or at least in my B-School. You have a problem? 'Manage it'. Yes, true in a way, that is what you are here for - to learn to manage your life and work. Does that even remotely mean that the people who don't have an MBA degree don't know how to manage their life? Nonsense. The first t…
Ramya Vasudevan